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For Immediate Release:
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Gretchen Johnson, Public Relations

Office of Public Relations
Fairleigh Dickinson University
1000 River Road
Mailstop H-DH3-15
Teaneck, NJ 07666
(201) 692-7032

285 Madison Avenue
Mailstop M-MS0-01
Madison, NJ 07940
(973) 443-8661

New e-Commerce Master's Degree Announced


Teaneck, NJ (January 19, 2001) ó Fairleigh Dickinson Universityís has announced a new masterís program in e-commerce ó combining offerings in computer science, management information systems and cognate disciplines. The program deals with business-to-business, business-to-consumer as well as intra-organizational processes built around telecommunications networks.

While many schools have placed e-commerce courses into MBA programs, a certificate or a concentration, few provide a complete masterís degree program. Students in the new e-commerce degree have a choice in their elective courses. One 15-credit set of electives covers management, communication and information systems. The other set covers the technological aspects of computer systems.

In reviewing the program, an academic consultant noted that "Öit would become the model for other programs at other universities because it balances a flexible curriculum with an integrated set of core courses and elective tracks."

According to the director of the program, Vladimir Zwass, distinguished professor of computer science and management information systems, "Graduates of the new program will be prepared to develop and manage e-commerce business initiatives and systems, and understand the ramifications of the global transformation fueled by the Web.

"Many of the present professionals in the field find it difficult to transform themselves and contribute in a radically changed environment. Mid-career education is required."

By 2003, the total business-to-business e-commerce in the U.S. is estimated to surpass $1.8 trillion. At present, it is valued at no more than 10 percent of this figure, so vast expansion of human resources will be necessary. "To this," says Zwass, "add the figures for business-to-consumer e-commerce and the intraorganizational support of e-commerce. The demand for graduates is high."

Housed on FDUís Teaneck-Hackensack Campus, close to New York City, the financial centers of the tri-state area and corporate headquarters, the new graduate degree in e-commerce will also attract international students.


Contact: Gretchen Johnson, Public Relations 201/692-7032

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