A Hotline of Experts for Small Businesses

Madison, NJ (March 12, 2009) — There is a new way for small businesses to get expert advice as well as free, fast answers to their most pressing questions. Fairleigh Dickinson University’s Rothman Institute and Silberman College of Business presents the hotline of experts for small businesses.

Each week, a free, hour-long conference call will focus on a different subject of interest to small businesses.  The topic on April 1 is managing cash flow to survive turbulent times. On April 8, the expert panel will answer questions on successfully cutting costs without hurting your business.  Topics for April 15 and April 22 are how to increase sales when no one is buying and leveraging existing resources (Internet) to boost your business.

James Barrood, the director of the Rothman Institute for Entrepreneurial Studies at FDU who will serve as moderator of the panel, said, “We’ll utilize our network of regional experts, including our distinguished faculty, to answer every question that is submitted.”

The series of free conference calls begins Wednesday, April 1 at 1 p.m. with “Managing Cash Flow to Survive Turbulent Times.” Before the call, questions must be submitted via email to rothman@fdu.edu or by phone to  (973) 443-8842. The panel will answer your question during the call.  If there is not enough time to respond to every question during the one-hour conference call, the panel will respond directly.

To participate in this conference call, whether or not you have submitted a question, you must register by calling (973) 443 8842.

Barrood said, “Instead of hosting a series of meetings, we thought we could respond to the needs of struggling small business owners with an open conference call. It is free and very convenient. As we celebrate the 20th anniversary of the Institute, it is a way to lend a helping hand to entrepreneurs and to respond to their questions in an efficient way.”

NJBiz, The Green Group, NJEDA (New Jersey Economic Development Authority),  and the Rothman Institute of Entrepreneurial Studies, Silberman College of Business at FDU are sponsoring the new initiative “Small Business Expert Hotline.”